Marketing Manager Jobs in Philadelphia, PA
Marketing managers in the Philadelphia area earn a median of about $164,500 a year, and the work clusters around Comcast's Center City towers and the URBN home office at the Navy Yard. Here are the current openings, followed by who is hiring, what it pays, and how to get there.
Current marketing manager Openings in Philadelphia, PA
Listings marked External are sponsored openings provided by the Jobs2Careers network.
Marketing Manager Work in Philadelphia
Philadelphia's marketing jobs follow its biggest headquarters. Comcast hires retail marketing and property marketing managers for its headquarters at Comcast Center and the Comcast Technology Center at 1800 Arch Street, which makes Center City the heart of corporate brand work. A few miles south on Broad Street, URBN, the parent of Urban Outfitters, Anthropologie and Free People, staffs brand marketing, social media and digital marketing teams at its Navy Yard campus.
The rest of the demand comes from the city's "eds and meds" economy. Independence Blue Cross runs Medicare marketing from its Center City headquarters, where campaigns have to follow federal CMS Medicare marketing rules, and EAB, which markets colleges and universities, keeps paid media and performance marketing teams in Philadelphia. Several current postings are hybrid, and SEPTA's Market-Frankford and Broad Street lines make Center City and the Navy Yard easy commutes from most neighborhoods.
Top Philadelphia Employers Hiring Marketing Managers
These Philadelphia employers have marketing management roles or marketing teams based in the city:
- Comcast - the media and connectivity company hires retail marketing and property marketing managers at its Center City headquarters.
- URBN - the Urban Outfitters, Anthropologie and Free People parent hires brand marketing managers and social media leads at the Navy Yard.
- EAB - the education marketing firm hires performance marketing, paid media and media planning managers in Philadelphia.
- Independence Blue Cross - the health insurer runs a Medicare marketing team at its Center City headquarters.
Marketing Manager Salaries in Philadelphia
- Entry level: about $82,000 to $95,000 a year for new managers and smaller teams.
- Experienced: roughly $108,000 to $165,000 a year, which covers the middle of the local market.
- Senior: $200,000 a year and up for senior managers and directors at large brands.
These are estimates based on Pennsylvania Department of Labor and Industry wage data for the Philadelphia area (May 2025) and federal wage data for the wider metro. Pay rises with team size, budget responsibility and channel expertise such as paid media or lifecycle marketing. Large corporate headquarters generally pay more than agencies, nonprofits and universities, and many employers add an annual bonus.
How to Become a Marketing Manager in Philadelphia
Pennsylvania does not license marketing managers, so there is no state exam or board to deal with. Most employers ask for a bachelor's degree in marketing, business or communications and several years of hands-on marketing experience, usually starting as a coordinator or specialist. Temple University's Fox School of Business offers a Marketing BBA on its North Broad Street campus, and Community College of Philadelphia offers a Social Media Marketing Proficiency Certificate and a Fashion Merchandising and Marketing AAS at its Spring Garden Street main campus. Platform certifications in Google Ads or Google Analytics help on digital roles but are employer preference, not a legal requirement.
What the Job Involves
Marketing managers plan campaigns, set and manage budgets, and decide which channels a product or brand will use, from paid search and social media to email, direct mail and events. Daily work includes briefing designers and copywriters, approving creative, reviewing campaign data, reporting results to leadership, and working with sales teams on lead generation. In regulated fields such as health insurance, managers also route materials through legal and compliance review before launch.
Skills Employers Look For
- Campaign planning and budget management
- Digital marketing across paid search, paid social and email
- Analytics and reporting with tools such as Google Analytics
- Brand strategy and clear writing
- Project management across creative, sales and product teams
- Team leadership and vendor management
Career Path and Advancement
Most Philadelphia marketing managers start as marketing coordinators or specialists, a step that paid an entry average near $48,700 in the area in 2025, then move into a channel or brand manager role after three to five years. From there the ladder runs to senior manager, marketing director and vice president of marketing. The Center City and Navy Yard headquarters give local talent room to climb without leaving the city, and moving between retail, media and healthcare marketing is common.
Related Careers in Philadelphia
If marketing management interests you, these related Philadelphia roles are close matches:
Frequently Asked Questions
Do you need a license to be a marketing manager in Philadelphia?
No. Pennsylvania has no license for marketing managers. Employers look at your degree, your experience and the results of campaigns you have run, and some value platform certifications such as Google Ads.
How much do marketing managers make in Philadelphia?
The median for marketing managers in the Philadelphia area was about $164,500 a year in May 2025, according to Pennsylvania wage data. New managers typically start between $82,000 and $95,000, and senior managers at large brands can pass $200,000.
Which companies hire marketing managers in Philadelphia?
Comcast and Independence Blue Cross in Center City, URBN at the Navy Yard, and EAB all have marketing roles or marketing teams based in Philadelphia. Search each name above to see the openings live right now.
How long does it take to become a marketing manager?
Most people need a four-year degree and three to five years of experience as a coordinator or specialist before a manager title. Strong results in a specific channel, such as paid media, can shorten that path.
Are marketing manager jobs in Philadelphia hybrid or remote?
Often, yes. Several current Philadelphia postings, including EAB's paid media and performance marketing roles, are listed as hybrid, so expect some days in a Center City or Navy Yard office. Ask each employer how many office days it expects before you apply.
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